Inga Neaves is a visionary entrepreneur and CEO with a unique blend of technical and psychological expertise, making her a forward-thinking leader in aesthetic medicine. She holds a degree in Engineering, an HND in Business from New York University of Prague, and advanced qualifications in hypnotherapy. This diverse background enables her to foresee the rise of aesthetic medicine as a vital, future-proof profession.
With over 22 years of experience working with young people and families, Inga has witnessed the growing societal obsession with appearance. She recognizes the dual nature of beauty, empowering yet potentially damaging. Social media and celebrity culture drive unrealistic standards, especially among young people who often seek changes to their appearance, sometimes influenced by deeper psychological issues such as body dysmorphia.
Inga views aesthetic medicine as both a tool for positive transformation and a perpetuator of unrealistic beauty standards. Trends like short noses or oversised lips may offer temporary satisfaction but can leave clients stuck in an endless cycle of dissatisfaction. The key challenge for practitioners is understanding the psychological drivers behind clients’ desires.
As the founder of the Beauty Science Academy (BSA), Inga combines technical medical training with modules on patient psychology. This ensures practitioners can identify when appearance changes are driven by deeper issues rather than a healthy desire for improvement. Inga’s approach empowers students to make empathetic, informed decisions, recognising the complexity of each patient’s needs.
Inga believes beauty is linked to self-perception and mental health. Through BSA, she is helping shape a profession that blends art, science, and care, preparing future professionals to foster meaningful, lasting transformations for their clients.